How One Eco-Friendly Canadian Escape Combines Luxury, Thrill, and Tranquility.

The Lifestyle is an ultra-modern dwelling located in Ottawa, Canada. The property is surrounded by nature, providing the ultimate rural escape. I talk to the Owner, Roger Fortner, who shares his insights on art and design and reveals some thrilling and unique experiences that await guests who visit The Lifestyle.

Molly Schofield:  Can you tell our readers a bit about The Lifestyle and its backstory?

Roger Fortner: The Lifestyle is nestled harmoniously within the breathtaking Canadian landscape. It stands as a testament to architectural brilliance and environmental consciousness. Its backstory begins with a visionary approach, where the creators sought to seamlessly integrate opulence with sustainability, making a profound statement about responsible living. Conceived as a model of eco-friendly elegance, the property was designed with a commitment to minimizing its environmental footprint. The architect and builder embraced cutting-edge green building technologies and sustainable practices, ensuring that the property coexists harmoniously with the surrounding natural beauty of the Canadian landscape. The use of locally sourced, renewable materials not only adds to the aesthetic appeal but also underscores the commitment to supporting local ecosystems and reducing the carbon footprint associated with transportation. The architectural design is a blend of modern luxury and environmental consciousness. Large windows strategically positioned to maximize natural light not only showcase panoramic views of the surrounding landscape but also serve to optimize energy efficiency by reducing the need for artificial lighting. Passive solar design principles contribute to thermal comfort, harnessing the sun’s energy for heating during colder months while providing shade in the summer, thereby reducing the overall energy demand. Conceived as a model of eco-friendly elegance, the property was designed with a commitment to minimizing its environmental footprint. The architect and builder embraced cutting-edge green building technologies and sustainable practices, ensuring that the property coexists harmoniously with the surrounding natural beauty of the Canadian landscape.

The use of locally sourced, renewable materials not only adds to the aesthetic appeal but also underscores the commitment to supporting local ecosystems and reducing the carbon footprint associated with transportation. The architectural design is a blend of modern luxury and environmental consciousness. Large windows strategically positioned to maximize natural light not only showcase panoramic views of the surrounding landscape but also serve to optimize energy efficiency by reducing the need for artificial lighting. Passive solar design principles contribute to thermal comfort, harnessing the sun’s energy for heating during colder months while providing shade in the summer, thereby reducing the overall energy demand. In essence, The Lifestyle is a living embodiment of the harmonious coexistence between human innovation and the natural world. Its backstory is one of vision, where the pursuit of luxury is seamlessly entwined with a commitment to sustainability, creating a residence that not only stands as a pinnacle of refined living but also as a beacon for a more conscientious and environmentally aware way of life within the magnificent tapestry of the Canadian landscape.

MS: How do you feel luxury travel, art, and design intertwine, and how do you incorporate this into the property?

RF: Luxury travel, art, and design share a symbiotic relationship, converging to create an immersive and aesthetically elevated experience for discerning travelers. The fusion begins with the property’s architecture and interior design, where every element is meticulously chosen to evoke a sense of opulence and sophistication. The marriage of luxurious aesthetics and thoughtful design serves as the foundation for an environment that not only meets the highest standards of comfort but also resonates with artistic sensibilities. One key aspect of this integration is the curation of art collections within the property. Luxury establishments often invest in assembling impressive collections of paintings, sculptures, and installations. These carefully chosen artworks not only adorn the walls but also contribute to the property’s unique identity. The art becomes a focal point, sparking conversations and enriching the overall ambiance with cultural and aesthetic significance. Cultural immersion is a paramount consideration in luxury travel, and art and design become powerful tools for fostering connections with the destination. By incorporating local artworks, indigenous designs, or region-specific architectural elements, The Lifestyle offers guests a genuine sense of place. This authenticity enhances the travel experience, allowing guests to engage with the local culture in a meaningful way.


Luxury properties also leverage the exclusive nature of their offerings by providing bespoke experiences in the realm of art and design. Collaborations with local artists and designers lead to curated experiences such as private art tours, hands-on workshops with artisans, and exclusive access to galleries. These tailor-made encounters contribute to the overall sense of luxury and exclusivity that defines the high-end travel experience. Architectural innovation plays a pivotal role in this synthesis, as cutting-edge design becomes a defining feature of luxury properties. Striking a delicate balance between functionality and aesthetics, architects and designers create spaces that not only captivate the eye but also provide a backdrop for a luxurious lifestyle. The architectural choices contribute to the overall narrative of the property, reinforcing its identity and allure. At the heart of this integration lies an unwavering attention to detail. From the choice of materials to the placement of artworks, every nuance is carefully considered. It is through this meticulous attention to detail that the property achieves a seamless and harmonious integration of luxury, art, and design. This commitment to precision ensures that every facet of the guest experience reflects the highest standards of refinement, setting the stage for an unforgettable journey into the world of luxury travel.

MS: The Lifestyle offers a unique experience where guests have two high-end sports cars at their disposal throughout their stay. Can you tell us a bit more about the cars and what inspired this idea?

RF: The idea came about from the fact that dual ownership allows for a well-rounded and thrilling driving experience that caters to various preferences and occasions. The Shelby Cobra and McLaren Artura, iconic in their own right, represent divergent chapters in the evolution of high-performance sports cars. The Shelby Cobra, introduced in the 1960s, stands as a classic American roadster synonymous with raw power and simplicity. Crafted through the collaboration of Carroll Shelby and Ford, the Cobra’s legendary status is rooted in its massive V8 engines, delivering a visceral driving experience. Characterized by a minimalist design and lightweight chassis, the Cobra prioritizes horsepower and embodies the essence of traditional American muscle cars. In stark contrast, the McLaren Artura, unveiled in 2021, epitomizes contemporary engineering excellence. This hybrid supercar signifies McLaren’s commitment to pushing the boundaries of performance and efficiency in the modern automotive landscape. The Artura introduces a hybrid powertrain, merging a twin-turbocharged V6 engine with an electric motor. This setup not only emphasizes raw power but also places a strong emphasis on fuel efficiency and reduced emissions. The Artura showcases McLaren’s dedication to leveraging cutting-edge technology for both performance and environmental responsibility. Design aesthetics play a pivotal role in distinguishing these two vehicles. The Shelby Cobra boasts an iconic and timeless design, characterized by its muscular, curvaceous body. Its aesthetic combines the allure of American muscle cars with the elegance of a classic roadster. On the other hand, the McLaren Artura embodies a sleek and aerodynamically efficient design. With its sharp lines, active aerodynamics, and distinctive dihedral doors, the Artura represents the epitome of modern supercar styling.

Technological disparities further delineate these two vehicles. The Shelby Cobra, a product of its time, embraces simplicity and lacks the sophisticated technology seen in contemporary vehicles. In contrast, the McLaren Artura integrates state-of-the-art technology, featuring advanced driver assistance systems, a cutting-edge hybrid powertrain, and a sophisticated infotainment system. McLaren has strategically employed technology to enhance both performance and the overall driving experience.
The driving experience offered by these vehicles reflects their respective eras and design philosophies. The Shelby Cobra delivers a purist driving encounter, characterized by a powerful engine, manual transmission, and a hands-on, analog driving feel. Conversely, the McLaren Artura offers a high-tech driving experience with a seamless blend of electric and internal combustion power. The inclusion of features such as adaptive suspension and electronic stability control contributes to a more refined and comfortable driving experience compared to the unassisted, raw nature of the Cobra.
MS: The Canadian landscape is known for its beauty. How does the property’s design maximize its surroundings, offering guests not just a stay but an immersive experience in nature and modern luxury?

RF: The property’s design is a carefully crafted synthesis of nature and modern luxury, maximizing the inherent beauty of the Canadian landscape to provide guests with an immersive and unforgettable experience. Nestled within the breathtaking surroundings, the architecture seamlessly integrates with the natural environment, offering panoramic views and a sense of connection to the pristine wilderness. One of the key features of the property’s design is its extensive use of floor-to-ceiling windows, ensuring that guests are enveloped in the stunning landscape from every vantage point. The design prioritizes unobstructed views, creating a seamless transition between the interior and exterior spaces. Natural light floods the rooms, enhancing the sense of openness and inviting the outdoors in. The exterior spaces are an extension of the property’s commitment to immersion in nature. Thoughtfully landscaped gardens, terraces, and pathways lead guests through the property, allowing them to explore and engage with the surrounding flora. Outdoor seating areas, with fire pits and lounge spaces, invite guests to unwind in the crisp Canadian air while taking in the beauty of the natural surroundings.

Architectural elements are chosen to complement rather than compete with the landscape. Local and sustainable materials are incorporated into the design, fostering a sense of harmony with the environment. The color palette and textures used in the interior design may draw inspiration from the natural surroundings, creating a cohesive aesthetic that further integrates the property with its setting. Ultimately, the property’s design endeavors to create a symbiotic relationship between modern luxury and the awe-inspiring Canadian landscape. Through thoughtful architecture, seamless integration with nature, and a commitment to providing unique and immersive experiences, the property ensures that guests not only stay within its confines but become integral parts of the breathtaking natural tapestry that defines the Canadian wilderness.
MS: Can you tell us more about the entertainment and leisure amenities that The Lifestyle offers its guests and how these elevate the overall experience?

RF: Nestled within the opulence of The Lifestyle, guests are treated to an array of extraordinary entertainment and leisure amenities that collectively redefine the concept of a lavish retreat. At the heart of this experience lies a private home theater, a haven of cinematic indulgence equipped with state-of-the-art audiovisual technology and sumptuous seating. Here, guests can immerse themselves in a world of entertainment, enjoying a level of privacy and luxury that enhances the overall stay. For those seeking respite and rejuvenation, the property’s spa and wellness facilities offer a sanctuary of tranquility. These spaces often feature amenities such as a sauna and hot tub, providing guests with an exclusive retreat to unwind and pamper themselves. The meticulous attention to wellness extends to a fully equipped fitness center, allowing guests to maintain their exercise routines in an environment that seamlessly blends luxury with functionality.

Social and recreational spaces are thoughtfully integrated into The Lifestyle’s design, creating opportunities for guests to engage in entertainment and leisure. A game room adorned with a pool table and various other recreational options fosters a convivial atmosphere, encouraging interaction among guests. These spaces become vibrant hubs for socializing, laughter, and creating memorable vacation moments. The exterior of the property is no less enchanting, boasting a wealth of outdoor amenities that complement the grandeur of the interior. An expansive swimming pool and stunning gazebo provide guests with exclusive outdoor retreats. These outdoor spaces not only elevate the overall aesthetic but also offer opportunities for recreation and relaxation amidst the beauty of the surroundings. Gourmet experiences take center stage in the property’s culinary spaces. A fully equipped, high-end kitchen caters to the culinary aspirations of guests, providing the perfect setting for private gatherings and exquisite dining. Dining areas, both indoors and outdoors, are designed with sophistication and elegance, creating a harmonious blend of culinary artistry and luxurious living. Surrounded by meticulously landscaped gardens and breathtaking vistas, The Lifestyle becomes a holistic retreat for the senses. The scenic beauty of the surroundings, coupled with the carefully curated amenities, creates an immersive experience that transcends the ordinary, offering guests a stay that is not just luxurious but truly extraordinary. In the realm of luxury vacations, it is the seamless integration of these entertainment and leisure amenities that elevates the overall experience, making each moment a testament to the pinnacle of refined living.

MS: Can you share any notable stories or experiences from past visitors with our readers?

RF: One memorable experience occurred over the Summer. A film crew from Wanderluxe with Luxe TV shot an episode for the Ontario Canada edition at The Lifestyle. Filming at The Lifestyle provided the film crew with a host of unique and enjoyable benefits that extended beyond other typical shooting locations. One of the most alluring aspects is the scenic grandeur that the property commands. Nestled amidst picturesque landscapes featuring awe-inspiring architecture, the location offered a canvas of natural beauty and opulence, elevating the visual allure of the project. The expansive and well-designed interiors of the property also granted the crew ample space for creative exploration, enabling the construction of intricate shots. Beyond the practical considerations, The Lifestyle provides an aesthetic feast for the senses. The meticulously crafted interiors, adorned with elegant furnishings and intricate details, not only serve as a backdrop for the story but also contribute to the overall sensory experience for both the crew and the eventual audience. This aesthetic appeal, coupled with the exclusivity of the private property, fostered an atmosphere of creativity and inspiration among the crew. Ultimately, the episode turned out great, showcasing everything The Lifestyle has to offer.

MS: What advice would you offer to someone who was visiting Canada for the first time?

RF: Visiting Canada for the first time offers a chance to experience a vast and diverse country with a rich tapestry of cultures and landscapes. Firstly, it’s crucial to be prepared for the country’s size and the varying climates across regions. Canada is known for its friendly and welcoming people, so don’t hesitate to engage in conversations and seek local recommendations. Canada’s cities, like Ottawa, Toronto, Vancouver, and Montreal, are vibrant hubs of culture and activity. Exploring these urban centers allows you to witness the country’s multiculturalism firsthand. Each city has its unique charm, from Toronto’s iconic CN Tower to Vancouver’s stunning natural surroundings. Take advantage of public transportation options to navigate these cities efficiently and soak in their distinct atmospheres. Venturing beyond the cities, Canada’s natural beauty is a highlight that shouldn’t be missed. The country boasts breathtaking national parks, such as Banff and Jasper, where you can marvel at pristine lakes, towering mountains, and diverse wildlife. If you’re visiting during the winter, experiencing the magic of snow-covered landscapes and engaging in winter sports like skiing or snowshoeing is a must.


Canada is renowned for its culinary scene, so be sure to explore local eateries and try iconic dishes. Don’t miss the opportunity to sample poutine, a classic Canadian comfort food consisting of fries topped with cheese curds and smothered in gravy. Additionally, indulge in the diverse seafood offerings on the East and West coasts, reflecting the country’s maritime influences. While English and French are the official languages, especially in Quebec, Canadians are generally bilingual, and you’ll find a warm reception regardless of the language you use. Familiarize yourself with some common phrases in both English and French, as this effort is often appreciated by locals. Lastly, be prepared for varying weather conditions, especially if you plan to travel across different provinces. Pack layers and check the weather forecast for your specific destinations. Whether you’re exploring vibrant cityscapes, immersing yourself in nature, or enjoying culinary delights, Canada’s diverse offerings ensure a memorable and enriching travel experience for first-time visitors.
MS: How do you see luxury travel evolving and how will you keep up with the ever-changing trends?

RF: The landscape of luxury travel is undergoing dynamic changes, and several key trends are shaping its evolution. One prominent trend is the increasing emphasis on sustainability and eco-friendly practices. Luxury travelers are becoming more conscious of environmental issues, leading to a growing demand for travel experiences that prioritize sustainability. To keep up with this trend, staying informed about eco-friendly accommodations, low-impact travel options, and destinations promoting sustainable tourism is essential. Another pivotal shift is the rising demand for personalized experiences among luxury travelers. Rather than opting for standardized offerings, this demographic seeks unique, tailor-made experiences. This trend underscores the importance of staying abreast of developments in personalized services, such as customized itineraries, exclusive access to attractions, and culturally immersive experiences. Technology integration is also playing a crucial role in shaping the luxury travel experience. Embracing innovative technologies, such as virtual reality for pre-trip experiences and AI-powered concierge services, can enhance the overall travel journey. Keeping a close eye on advancements in travel-related tech is crucial to integrating these tools into offerings effectively.


Wellness and health-focused travel have gained prominence, with luxury travelers prioritizing destinations that offer spa retreats, wellness programs, and health-centric activities. Staying
informed about trends in wellness tourism and potentially forging partnerships with wellness-focused resorts and services can be instrumental in catering to this evolving demand.
Culinary experiences remain a significant aspect of luxury travel, with travelers seeking authentic and high-quality food experiences. Monitoring culinary trends, staying connected to local food scenes, and exploring partnerships with renowned chefs are avenues for keeping the culinary aspect of luxury travel current. Exclusive access to events, attractions, and cultural experiences continues to be a sought-after element for luxury travelers. Staying informed about opportunities to provide VIP access to exclusive events or private tours is vital for meeting the expectations of this discerning demographic. To keep up with the ever-changing trends in luxury travel, it’s essential to regularly monitor industry reports, travel publications, and market research. Leveraging social media platforms to stay attuned to traveler preferences and feedback, fostering partnerships with key players in the travel industry, and investing in ongoing education are all critical strategies for remaining relevant and adaptable in this dynamic industry.

Interview by Molly Schofield:

For more information please visit https://thelifestyle.ca/

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